Lisa Reale-Pazienza

Lisa Reale-Pazienza is a seasoned marketing strategist with extensive experience in driving client growth, demand generation, and digital marketing initiatives within the healthcare technology sector. As the VP, Head of Marketing at Catalyst Solutions, Lisa is responsible for developing and executing marketing strategies that elevate brand presence and maximize ROI. Her expertise spans various domains, including sales enablement, strategy development, social media, digital marketing, account-based marketing, market analysis, brand development, and thought leadership.

Prior to joining Catalyst Solutions, Lisa led Segment Marketing at Zelis, where she developed and executed high-performance, account-based marketing programs, significantly increasing brand awareness and influencing the sales pipeline for a $750M+ company. Before Zelis, she held various positions at TriZetto and Cognizant over 25 years. During her tenure, she developed multi-dimensional marketing programs that increased brand awareness and influenced the sales pipeline for a $500B+ company. Her innovative sales and marketing programs earned her recognition in the company’s “Circle of Distinction” leadership program, among many other awards and distinctions throughout her career.

Lisa is a fitness enthusiast who enjoys teaching Pilates and aerobics classes, practicing yoga, snowboarding, spending time at the beach, and traveling. She also loves spending quality time with her family and friends.